 R/GA New York: Fueling the Creative Revolution in Interactive Advertising Casey Farley September 30, 2009 During one session of the Interactive Advertising Bureau's 2009 IMIXX Conference - an enormously busy pod within the larger frame of New York's Advertising Week - the discussion turned to R/GA, a New York advertising agency that had transformed itself, in stages, from a video-production facility to a traditional full-service agency to one of America's leading digital agencies. And things began with a brief case history: When the Advertising Council wan During one session of the Interactive Advertising Bureau's 2009 IMIXX Conference - an enormously busy pod within the larger frame of New York's Advertising Week - the discussion turned to R/GA, a New York advertising agency that had transformed itself, in stages, from a video-production facility to a traditional full-service agency to one of America's leading digital agencies. And things began with a brief case history: When the Advertising Council | PostingsR/GA New York: Fueling the Creative Revolution in Interactive AdvertisingSeptember 30, 2009 Ethnicity in Advertising - Beyond The White House September 29, 2009 Digital Transparency: A Call for an Advertiser's Online Bill of Rights September 29, 2009 Verizon Answers Call of Online Customer Service September 29, 2009 General Mills - Listening to the Future of Social Media September 29, 2009 Toyota Camry's pursuit of the Afro-American female September 28, 2009 What Latinas Want - a panel session September 28, 2009 How Xerox Tapped Unlikely B2B Emotions September 28, 2009 The Goodby House of Poetry: How an old agency came to thrive in a new world September 25, 2009 Ashton Kutcher: From "'70s Show" Goofball to 21st Century Digital Entrepreneur September 25, 2009 New York Advertising Week PWC Panel 2: Transformation for Tomorrow September 24, 2009 New York Advertising Week PwC Panel 1: Managing Today September 23, 2009 Wurtzel Seeks to Grow New Measurement Group September 23, 2009 New York Advertising Week Challenges the Post-Recessionist Marketer September 23, 2009 IAB finds opportunity in economic recovery September 22, 2009 The conference is reported by: Geoffrey PrecourtUS Editor, Warc |
