Advertising: New on Warc
Global sponsorship  | Stay AheadSign up for the Monthly Advertising Update email.In the NewsAdvertisers continue to spend in China BEIJING: China Central Television, the state-operated Chinese broadcaster, posted a record 10.96 billion yuan ($1.6bn; €1.1bn; £965m) in sales during its latest advertising upfront, as marketers attempted to boost their media presence in the country. More ...  Aegis sees revenues slide LONDON: Aegis, the marketing communications group, posted a double-digit decline in organic revenues over the first nine months of this year, as the financial crisis continued to impact advertiser budgets. More ... More News >> |
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