Data collection methods: Sub-categories
CAPI, CATI and computer-aided methods (25)
Comparisons of different methods (18)
Consumer, shopper panels (76)
Database use (19)
Desk research (8)
Diaries (5)
Ethnography (86)
Experimental designs (11)
Eye-tracking, visibility (10)
Interactive (72)
International, cultural differences (28)
Laboratory, non-field methods (16)
Longitudinal analysis (5)
Medical, pharmaceutical research (6)
Mixed mode (1)
Mobile phones, SMS (30)
Mystery shopping (8)
Observation (19)
Omnibus (2)
Online (393)
Physical/physiological measures, biofeedback, biometrics (13)
Postal (24)
Qualiquant (28)
Qualitative (489)
Quantitative (21)
Scanner panels, retail audit (31)
Self-completion, drop and collect (4)
Semiotics (71)
Single-source data (79)
Telephone (30)
Use of new/digital technology (46)
Virtual reality, simulation methods (25)
home • subscribe • free trial • contact us • warc mobile • ©2009 Copyright and Database Rights owned by Warc
Subjects
