Industry Sectors: New on Warc

Euromonitor Profiles

Advertiser analysis: Read up on key details, strategic evaluation and brand opportunities of leading advertisers
Feb 15, 2010

Government

Using behavioural theory for social benefits
Mar 11, 2010

Telecoms

Engagement methods applied to Blackberry Storm
Mar 4, 2010

Health

Marketing in the health care sector
Feb 19, 2010

Apparel

How Levi's restored authenticity to the brand
Feb 1, 2010

Telecoms

Engaging audiences with T-Mobile: 'Life's for Sharing'
Jan 25, 2010

Food

Rebranding Dorset Cereals to double market share
Jan 22, 2010

Cosmetics

Ruby & Millie furniture redesign for increased sales
Jan 20, 2010

Food

New packaging design for global use by McDonald's
Jan 13, 2010

Entertainment

Radio Key 103 linked promotions to playlists
Jan 7, 2010

Home improvement

Launching a kitchen brand for the premium segment
Dec 23, 2009

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In the News

Sony plots Indian marketing drive
NEW DELHI: Sony, the consumer electronics firm, is planning to heighten its marketing expenditure in India this year, as it seeks to drive up sales in the rapidly-growing market.
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Key trends accelerate during the downturn
LONDON: The downturn has profoundly affected both consumers and the marketing industry, but its major impact may have been to accelerate trends that were already at work, according to industry experts.
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